More companies halt ads on Facebook despite new plans to curb hate speech

Source: The Gadsden Times - View Original Article
Published: Jun 28, 2020
Category:
Bias Rating:

68% Conservative


Bias Score Calculation:

32% Positive Sentiment + Policies: LGBT Rights = 32% Liberal
68% Negative Sentiment + Policies: LGBT Rights = 68% Conservative


Policies:

LGBT Rights

Sentiments

  •   Liberal
  •   Conservative
  •   Neutral
97% "The decision prompted outcry from both current and former employees urging more action."
95% "On Friday night, The Hershey Company confirmed in a statement to USA TODAY it will join a boycott involving several companies that will halt advertising for July."
94% "The policies will also focus on ads targeting immigrants, refugees and asylum seekers."
90% "Earlier this week, during a speech at Cannes Lion Live, Marc Pritchard, chief brand officer for P&G, said the company would conduct a comprehensive review of where it is advertising."
89% "A similar post published to Twitter carried a warning the tweet was glorifying violence."
80% "Even if a politician or government official says it, if we determine that content may lead to violence or deprive people of their right to vote, we will take that content down, he said."
75% "Similarly, there are no exceptions for politicians in any of the policies I'm announcing here today."
66% "Coke's commitment to #StopHateForProfit, along with Unilever and Verizon just in the last 24 hours, is a warning sign for Facebook."
63% "We do not believe that Facebook is effectively managing violent and divisive speech on their platform, said The Hershey Company in a statement."
59% "Meanwhile, Coca-Cola said it plans to pause advertising on all social media platforms for at least 30 days while it revisits its advertising policies."
50% "People can agree or disagree on where we should draw the line, but I hope they understand our overall philosophy is that it is better to have this discussion out in the open, especially when the stakes are so high, Zuckerberg said earlier this month."
-60% "In the post, Trump said when the looting starts, the shooting starts."
-61% "The co-founder and CEO also said they will not provide any exemptions to content that incites violence or suppresses voting."
-77% "Zuckerberg has defended leaving the post untouched, saying Facebook should allow for as much free expression as possible."
-82% "If we're limited to 10 to 15 big name advertisers who join the boycott, I think it's more symbolic and it would have limited impact on Facebook's business."

We have listed the top 15 sentiments. More sentiments do exist. Please review the full article for more information.



*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization

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Contributing sentiments towards policy:

97% : The decision prompted outcry from both current and former employees urging more action.
95% : On Friday night, The Hershey Company confirmed in a statement to USA TODAY it will join a boycott involving several companies that will halt advertising for July.
94% : "We also expect greater accountability and transparency from our social media partners," reads a statement from James Quincey, chairman and CEO of The Coca-Cola Company.
94% : The policies will also focus on ads targeting immigrants, refugees and asylum seekers.
90% : Earlier this week, during a speech at Cannes Lion Live, Marc Pritchard, chief brand officer for P&G, said the company would conduct a "comprehensive review" of where it is advertising.
89% : A similar post published to Twitter carried a warning the tweet was "glorifying violence.
88% : The latest advertising stoppages follow remarks Friday by Zuckerberg, who detailed multiple steps the company will take ahead of the 2020 presidential election.
88% : Among the planned steps: pushing back against voter suppression, boosting standards for hateful content in ads, and labeling content deemed newsworthy. "I'm optimistic that we can make progress on public health and racial justice while maintaining our democratic traditions around free expression and voting," wrote Zuckerberg.
87% : After Coke joined the boycott, Rashad Robinson, president of civil rights organization Color Of Change, tweeted: "One of the most recognizable global brands in the world is halting their @Facebook advertising.
81% : The ad boycott on Facebook focuses on advertising for the month of July, and features brands including Verizon, Eddie Bauer and Ben & Jerry's.
80% : "Even if a politician or government official says it, if we determine that content may lead to violence or deprive people of their right to vote, we will take that content down," he said.
75% : "Similarly, there are no exceptions for politicians in any of the policies I'm announcing here today."
74% : More companies are joining big brands including Unilever, Honda and Verizon in halting advertising on Facebook despite CEO Mark Zuckerberg outlining several steps the social network will take to combat hate speech.
66% : Coke's commitment to #StopHateForProfit, along with Unilever and Verizon just in the last 24 hours, is a warning sign for Facebook.
63% : "We do not believe that Facebook is effectively managing violent and divisive speech on their platform," said The Hershey Company in a statement.
59% : Hershey also said it will cut spending on Facebook and Instagram by a third for the rest of the year.
59% : Meanwhile, Coca-Cola said it plans to pause advertising on all social media platforms for at least 30 days while it revisits its advertising policies.
57% : "We already restrict certain types of content in ads that we allow in regular posts, but we want to do more to prohibit the kind of divisive and inflammatory language that has been used to sow discord," said Zuckerberg.
52% : "Despite repeated assertions by Facebook to take action, we have not seen meaningful change."
52% : " said Baird analyst Colin Sebastian.
50% : "I'm committed to making sure Facebook is a force for good on this journey."
50% : Zuckerberg said any posts that would typically violate their policies but remain on the platform will include a label noting the content they are sharing may violate their policies.
50% : Facebook's policies surrounding divisive posts have been scrutinized after the platform left published a post from President Donald Trump following protests over the death of George Floyd.
50% : "People can agree or disagree on where we should draw the line, but I hope they understand our overall philosophy is that it is better to have this discussion out in the open, especially when the stakes are so high," Zuckerberg said earlier this month.
45% : "Where standards of responsibility and civility are not met, we will stop our spending, just like we've done before," he said.
40% : In the post, Trump said "when the looting starts, the shooting starts."
39% : The co-founder and CEO also said they will not provide any exemptions to content that incites violence or suppresses voting.
38% : Verizon's decision is part of a larger #StopHateForProfit campaign, which includes the NAACP, Anti-Defamation League, Sleeping Giants, Color of Change, Free Press and Common Sense.
34% : Multiple companies have said they will halt advertising on the platform, citing Facebook's struggles to contain hate speech on its platform.
33% : Several employees went on Twitter to protest the decision, while a group of former Facebook employees wrote an open letter published by The New York Times calling the company's move "cowardly."
32% : Zuckerberg said Friday Facebook plans to expand what qualifies as hateful content in ads, prohibiting "claims that people from a specific race, ethnicity, national origin, religious affiliation, caste, sexual orientation, gender identity or immigration status are a threat to the physical safety, health or survival of others.
23% : "The fear is that this snowballs into something much larger."
23% : Zuckerberg has defended leaving the post untouched, saying Facebook should allow for as much free expression as possible.
18% : "If we're limited to 10 to 15 big name advertisers who join the boycott, I think it's more symbolic and it would have limited impact on Facebook's business.

*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization

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